Open AccessSTRATEGI MENINGKATKAN LOYALITAS MELALUI PENERAPAN SWITCHING COST (Studi Kasus: Produk Kartu seluler AS-Telkomsel Wilayah Tenggarong)
Author(s) -
Erwinsyah Erwinsyah
Publication year - 2022
Publication title -
jurnal ekonomi dan manajemen indonesia
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2775-7129
pISSN - 1411-9560
DOI - 10.53640/jemi.v2008i3.1067
Subject(s) - business , loyalty business model , loyalty , advertising , marketing , business administration , service (business) , service quality