Open AccessRolling Out the Red Carpet: Surviving High–profile Patients at Your Center
Author(s) -
Amanda Nicholson
Publication year - 2013
Publication title -
wildlife rehabilitation bulletin
Language(s) - English
Resource type - Journals
eISSN - 2769-6960
pISSN - 1535-2242
DOI - 10.53607/wrb.v30.69
Subject(s) - wildlife , social media , center (category theory) , rehabilitation , advertising , business , medicine , computer science , world wide web , ecology , physical therapy , chemistry , biology , crystallography
Admitting a well–known celebrity patient to a wildlife facility is not just about treating the animal—it is also about caring for the hundreds, sometime thousands of fans that come along with the patient! While it may seem like an additional hassle, ‘treating’ the fans is an important part of the rehabilitation process too. This article addresses how wildlife organizations can share stories through their websites as well as through Facebook and other social media tools. It also explores the idea of using webcams in a wildlife facility. Learn how to treat patients, raise money, and teach the world all at the same time.