Open AccessSupply chain design and analysis: An empirical research related Vietnam’s consumer packaged goods (CPG) industry
Author(s) -
Phuoc Van Nguyen,
Nam Tran Dinh
Publication year - 2021
Publication title -
53 degrees
Language(s) - English
Resource type - Journals
eISSN - 2051-3720
pISSN - 2051-3712
DOI - 10.53384/ijoscm.20513771202111139
Subject(s) - supply chain , business , resilience (materials science) , industrial organization , variance (accounting) , marketing , product (mathematics) , fast moving consumer goods , psychological resilience , psychology , physics , geometry , mathematics , accounting , psychotherapist , thermodynamics
This paper intends to empirically establish the supply chain design dimensions that inuence the ability of retailers in Vietnam’s consumer packaged goods (CPG) industry to perform effectively with resilience. It further examines the extent of supply chain design dimensions impacting the variance on resilience in this industry. The study surveyed managers and supervisors of major Vietnam supermarkets within the CPG industry and employed univariate and multivariate methods to analyze the data collected. The paper established that technology advancement, economic inuence, environmental changes, desired supply chain outcomes, and transport networks are the supply chain design dimensions with the most impact on the capability of the retail industry to perform efciently and effectively with resilience. Furthermore, the paper revealed that transport networks, as an integral part of retail industry, impact the most on the variance of resilience for product availability. The ndings imply that, despite the susceptibility to external and internal disruptions, performance and operations with resilience resonate with proper investments in technology, the available capacity under turbulent economic behavior, and a transport network for better customer experience. The paper further acknowledges the disruptive environmental changes, desired supply chain outcomes, and the need for a supply chain design for resilience in the retail industry.