
Predicting Product Preferences on Retailers’ Web Shops through Measurement of Gaze and Pupil Size Dynamics
Author(s) -
Guus Van Loon,
Felix Hermsen,
Marnix Naber
Publication year - 2022
Publication title -
journal of cognition
Language(s) - English
Resource type - Journals
ISSN - 2514-4820
DOI - 10.5334/joc.240
Subject(s) - gaze , product (mathematics) , pupillary response , fixation (population genetics) , computer science , dwell time , retargeting , eye tracking , psychology , econometrics , artificial intelligence , pupil , mathematics , clinical psychology , population , geometry , demography , neuroscience , sociology