Open AccessLes enjeux stratégiques de la mise en place de l’efficient consumer response pour les industriels
Author(s) -
Mariana Vlad
Publication year - 2009
Publication title -
revue française de gestion industrielle/revue française de gestion industrielle
Language(s) - French
Resource type - Journals
eISSN - 2804-9284
pISSN - 0242-9780
DOI - 10.53102/2009.28.02.755
Subject(s) - competitive advantage , work (physics) , business , power (physics) , channel (broadcasting) , distribution (mathematics) , process management , risk analysis (engineering) , marketing , computer science , telecommunications , engineering , mechanical engineering , mathematical analysis , physics , mathematics , quantum mechanics