Factors Influencing on E-Banking Practices: Evidence from Sri Lanka | Zendy

Anusiga Gunaratnam | Zendy; Kajenthiran Konalingam | Zendy; Ratnam Umanakenan | Zendy; Sivapalan Achchuthan | Zendy

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Factors Influencing on E-Banking Practices: Evidence from Sri Lanka

Author(s) -

Anusiga Gunaratnam,

Kajenthiran Konalingam,

Ratnam Umanakenan,

Sivapalan Achchuthan

Publication year - 2017

Publication title -

journal of sociological research

Language(s) - English

Resource type - Journals

ISSN - 1948-5468

DOI - 10.5296/jsr.v9i1.11989

Subject(s) - sri lanka , likert scale , exploratory factor analysis , realm , business , banking industry , scale (ratio) , usable , point (geometry) , marketing , variance (accounting) , psychology , accounting , sociology , socioeconomics , computer science , geography , mathematics , geometry , cartography , archaeology , world wide web , service (business) , developmental psychology , tanzania

The purpose of this paper is to explore the influencing factors of e-banking practices in Sri Lanka. A questionnaire with seven-point Likert scale is applied to 388 usable responses. The study was exploratory in nature and employed factor analysis to identify the important factors of e-banking practices. Results indicate that mainly four factors are significant with respect to the e-banking practices. Privacy & convenience, content & website layout, speed of delivery, and accessibility are the critical factors influencing the e-banking practices. In addition, factors extracted from the analysis accounted for 53.704% of the total variance. This study expected to provide a unique model in the realm of e-banking.

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