Open AccessThe relationship of Brand Commitment, Brand Credibility, Perceived Quality, Customer Satisfaction and brand loyalty: an empirical study on Stylo shoes
Author(s) -
Muhammad Rizwan,
Pakeeza Anum Javed,
Javaria Aslam,
Rushmeen Khan,
Humaira Bibi
Publication year - 2014
Publication title -
journal of sociological research
Language(s) - English
Resource type - Journals
ISSN - 1948-5468
DOI - 10.5296/jsr.v5i1.6572
Subject(s) - brand equity , brand loyalty , credibility , brand awareness , brand management , marketing , advertising , business , brand extension , brand relationship , quality (philosophy) , loyalty , philosophy , epistemology , political science , law
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