Open AccessThe Comparative Analysis of the Factors Effecting Brand Loyalty towards Samsung Products
Author(s) -
Muhammad Ramiz,
Muhammad Qasim,
Muhammad Rizwan,
Faizan Aslam,
Ammar Khurshid
Publication year - 2014
Publication title -
journal of sociological research
Language(s) - English
Resource type - Journals
ISSN - 1948-5468
DOI - 10.5296/jsr.v5i1.6569
Subject(s) - brand loyalty , business , advertising , marketing , brand equity , brand awareness , asset (computer security) , consistency (knowledge bases) , brand management , quality (philosophy) , competition (biology) , customer satisfaction , loyalty business model , loyalty , brand image , service quality , mathematics , service (business) , computer science , ecology , philosophy , geometry , computer security , epistemology , biology