Guestimating Coastal Ecotourism in Muara Beting, Indonesia

In an industrial city located very close to the international airport and the capital of Indonesia there is a very beautiful beach. This beach is located amid traffic density and densely populated. This beach is included in the regional tourism development program. This study aims to respond to Master Plan statements and programs from provincial tourism and assess the performance of the coast. The results of these assessments become the basis for improving the performance of coastal ecotourism, which is the hope of the tourists. Currently, the coastal performance almost meets the requirements of coastal ecotourism. This year's research done by mixed mode method and the data collection process done by random and stratified sampling. This study finds the expected performance of tourism with the concept of ecotourism. There is a gap between performance expectations and current. The performance increases by sett the top priority to the interests in the local economic contribution. Culinary tourism builds the economic contribution of local people. The activity also raises funds of the conserve of mangrove forest with the participation in local communities.