Open AccessInnovation in Strategies to Attract Franchisees
Author(s) -
Juan MonserratGauchi,
Mari Carmen Quiles-Soler,
Cristina González Díaz
Publication year - 2014
Publication title -
palabra clave
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2027-534X
pISSN - 0122-8285
DOI - 10.5294/pacla.2014.17.2.9
Subject(s) - business , marketing , industrial organization , business administration , knowledge management , process management , economic geography , public relations , political science , economics , computer science
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