Open AccessInnovation in Strategies to Attract Franchisees
Author(s) -
Juan MonserratGauchi,
Mari Carmen Quiles-Soler,
Cristina González-Díaz
Publication year - 2014
Publication title -
palabra clave
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2027-534X
pISSN - 0122-8285
DOI - 10.5294/pacla.2014.17.2.9
Subject(s) - business , marketing