Open AccessThe Radio Advertising in Spain and the Socio-Demographic Profile of his Audience
Author(s) -
Salvador Perelló-Oliver,
Clara Muela Molina
Publication year - 2012
Publication title -
palabra clave
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.249
H-Index - 10
eISSN - 2027-534X
pISSN - 0122-8285
DOI - 10.5294/pacla.2012.15.2.2
Subject(s) - advertising , geography , business