Open AccessIMPLEMENTATION STRATEGIES OF A MODERN SHOWROOM CONCEPT FOR RETAILERS WITH A WIDE RANGE OF PRODUCTS
Author(s) -
Fabian SCHMIDTKE,
Patrick Siegfried
Publication year - 2022
Publication title -
management and marketing
Language(s) - English
Resource type - Journals
eISSN - 2068-9667
pISSN - 1841-2416
DOI - 10.52846/mnmk.20.1.01
Subject(s) - marketing , business , key (lock) , investment (military) , industrial organization , computer science , computer security , law , politics , political science