Open AccessApproaches to changes in business-model by applying digital technologies
Author(s) -
Т. Байгарин
Publication year - 2021
Publication title -
k̦azèu habaršysy
Language(s) - English
Resource type - Journals
ISSN - 2224-5561
DOI - 10.52821/2224-5561-2021-2-161-169
Subject(s) - digital transformation , business transformation , business model , transformation (genetics) , artifact centric business process model , computer science , context (archaeology) , process management , business process modeling , originality , business process , knowledge management , key (lock) , digital economy , value (mathematics) , incentive , work (physics) , business , electronic business , marketing , business relationship management , engineering , economics , world wide web , work in process , sociology , computer security , social science , chemistry , biology , qualitative research , paleontology , biochemistry , machine learning , gene , microeconomics , mechanical engineering
The purpose of the study is to disclosure of the essential incentives for digital transformation of traditional business models in the modern conditions of the world economy development and to form a model of digital transformation of the company's trading activities. Methodology . The scientific work is based on the method of theoretical analysis of research by modern authors regarding the features in the field of digital transformation of business models of companies. Originality / value of the research . Values and prerequisites for digital transformation of business models of trade organizations have been determined. The advantages of this transformation in the system of long-term planning and management of the organization are highlighted. Findings . The basic business model of digital transformation has been identified and refined. The specification of the organization's business model key components in the context of digital transformation of operating activities has been determined.