Open AccessImplementation of Collaborative, Planning, Forecasting and Replenishment (CPFR) to Reduce the Bullwhip Effect in MSME Sate Madura Cak Kholil
Author(s) -
Hamidi Sjurahudin,
Resista Vikaliana
Publication year - 2022
Publication title -
ilomata international journal of management
Language(s) - English
Resource type - Journals
eISSN - 2714-8963
pISSN - 2714-8971
DOI - 10.52728/ijjm.v3i1.418
Subject(s) - bullwhip effect , nonprobability sampling , supply chain , computer science , business , supply chain management , marketing , population , demography , sociology
The aims of this study are: (1) to identify and analyze the estimated demand for chicken and goat satay products in the MSME of Sate Madura Cak Kholil; and (2) to find out the stock safety to overcome the surge in product demand at the MSME of Sate Madura Cak Kholil. The research method used is a descriptive method with a quantitative approach. The sample was determined based on a non-probability sampling technique using the purposive sampling method. The data used in this study included primary data and secondary data, namely data on supply and demand for the MSME of Sate Madura Cak Kholil. The results of the study indicate that the application of collaborative planning, forecasting, and replenish menthasan effect on reducing the bullwhip effect in the MSME of Sate Madura Cak Kholil.