Open AccessCustomer relationship management and customer loyalty: Examining the mediating role of business process management
Author(s) -
Bassam Fathi Al-Diabat
Publication year - 2022
Publication title -
uncertain supply chain management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.395
H-Index - 16
eISSN - 2291-6830
pISSN - 2291-6822
DOI - 10.5267/j.uscm.2022.9.002
Subject(s) - loyalty business model , business , customer retention , enterprise relationship management , customer relationship management , customer advocacy , marketing , customer to customer , customer intelligence , customer equity , business relationship management , loyalty , process management , electronic business , service quality , service (business) , business model