
The impact of customer relationship management on customer retention in travel and tourism organizations
Author(s) -
Nabil Mohemmed Al-Hazmi
Publication year - 2021
Publication title -
management science letters
Language(s) - English
Resource type - Journals
eISSN - 1923-9343
pISSN - 1923-9335
DOI - 10.5267/j.msl.2020.8.009
Subject(s) - business , tourism , customer retention , marketing , customer intelligence , customer delight , customer advocacy , customer relationship management , customer equity , customer to customer , process management , knowledge management , operations management , service quality , computer science , service (business) , geography , engineering , archaeology