Open AccessWhat is Impulse Buying? An analytical network processing framework for prioritizing factors affecting impulse buying
Author(s) -
Sahel Ehsani Masouleh,
Marzieh Pazhang,
Javad Moradi
Publication year - 2012
Publication title -
management science letters
Language(s) - English
Resource type - Journals
eISSN - 1923-9343
pISSN - 1923-9335
DOI - 10.5267/j.msl.2012.03.016
Subject(s) - impulse (physics) , computer science , business , data mining , quantum mechanics , physics