Open AccessDigital marketing, digital orientation, marketing capability, and information technology capability on marketing performance of Indonesian SMEs
Author(s) -
Mohammad Hamim Sultoni,
Sudarmiatin Sudarmiatin,
Agus Hermawan,
Sopiah Sopiah
Publication year - 2022
Publication title -
international journal of data and network science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.296
H-Index - 7
eISSN - 2561-8156
pISSN - 2561-8148
DOI - 10.5267/j.ijdns.2022.5.013
Subject(s) - marketing management , digital marketing , marketing , marketing research , business , marketing strategy , quantitative marketing research , marketing effectiveness , return on marketing investment , indonesian , linguistics , philosophy