
The Influence of Servicescape and Brand Image on Consumer Loyalty with Consumer Satisfaction as An Intervening Variable at The Coffee Crowd Medan
Author(s) -
Mainawati Br Ginting,
Arliurbaity Lubis,
Beby Karina Fawzeea Sembiring
Publication year - 2022
Publication title -
international journal of research and review
Language(s) - English
Resource type - Journals
eISSN - 2454-2237
pISSN - 2349-9788
DOI - 10.52403/ijrr.20220841
Subject(s) - servicescape , advertising , loyalty , business , brand image , intervening variable , customer satisfaction , marketing , brand loyalty , psychology , sociology , population , demography , service (business)