
THE IMPACT OF PHARMACEUTICAL MARKETING ON THE SOCIETY AND INDIVIDUAL PATIENT AND ITS SPECIFICATION OF HANDLING
Author(s) -
Nana Gorgaslidze,
SHAFIGA TOPCHIYEVA,
Мarina Giorgobiani,
Nodar Sulashvili
Publication year - 2022
Publication title -
ek'sperimentuli da klinikuri medic'ina
Language(s) - English
Resource type - Journals
ISSN - 1512-0392
DOI - 10.52340/jecm.2022.07.07
Subject(s) - pharmacy , marketing , business , pharmaceutical marketing , pharmaceutical care , loyalty , profit (economics) , public relations , service (business) , pharmaceutical industry , medicine , nursing , pharmacology , political science , economics , microeconomics