Open AccessThe Effect Of Price Perception And Personal Selling On Car Purchase Decisions At PTArista Jaya Lestari – Wuling Jayakarta
Author(s) -
Marison Sitorus,
Calista Syahla
Publication year - 2022
Publication title -
jurnal teknologi dan manajemen/jurnal teknologi and manajemen
Language(s) - English
Resource type - Journals
eISSN - 2808-9995
pISSN - 1693-2285
DOI - 10.52330/jtm.v20i2.68
Subject(s) - purchasing , perception , sample (material) , likert scale , test (biology) , linear regression , variables , regression analysis , statistics , advertising , marketing , business , econometrics , psychology , economics , mathematics , paleontology , chemistry , chromatography , neuroscience , biology