Open AccessResearch on Digital Marketing Strategy of Fast Fashion Clothing Brand based on Big Data
Author(s) -
Li Hantong
Publication year - 2022
Publication title -
proceedings of the international conference on big data economy and digital management
Language(s) - English
Resource type - Conference proceedings
DOI - 10.5220/0011195900003440
Subject(s) - clothing , business , big data , fast fashion , marketing , computer science , digital marketing , advertising , data mining , archaeology , history