
The Effect of User Experience and Quality of Products on Customer Loyalty of Guna Bhakti Credit Products in BJB Batam
Author(s) -
Mardiana Mardiana,
Maryani Septiana
Publication year - 2020
Language(s) - English
Resource type - Conference proceedings
DOI - 10.5220/0010357101250132
Subject(s) - loyalty , business , quality (philosophy) , computer science , process management , knowledge management , marketing , philosophy , epistemology