Open AccessCustomer Relationship Management, Customer Satisfaction and Its Impact on Customer Loyalty
Author(s) -
Sulaiman Sulaiman,
Said Musnadi
Publication year - 2018
Publication title -
proceedings of the 7th international conference on multidisciplinary research
Language(s) - English
Resource type - Conference proceedings
DOI - 10.5220/0008892606920698
Subject(s) - customer satisfaction , customer retention , loyalty business model , customer delight , customer equity , customer advocacy , business , customer intelligence , customer to customer , computer science , marketing , service quality , service (business)
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