Developing New Wave Marketing Initiatives to Optimize Bancassurance Distribution Channel: Case Study: PT ABL | Zendy

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Developing New Wave Marketing Initiatives to Optimize Bancassurance Distribution Channel: Case Study: PT ABL

Author(s) -

Ahmad Saputra,

Agung Wicaksono

Publication year - 2019

Language(s) - English

Resource type - Conference proceedings

DOI - 10.5220/0008432604700481

Subject(s) - business , channel (broadcasting) , distribution (mathematics) , bancassurance , marketing channel , telecommunications , marketing , computer science , industrial organization , finance , general insurance , mathematical analysis , mathematics , auto insurance risk selection , insurance policy

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