Open AccessFAMILIRIZATION TRIP OLEH DINAS PARIWISATA DAN KEBUDAYAAN DKI JAKARTA DALAM PENGENALAN MUSEUM TEKSTIL TERHADAP WISATAWAN MANCANEGARA
Author(s) -
Sylvia Desianty
Publication year - 2020
Publication title -
jurnal teknologi informasi dan komunikasi
Language(s) - English
Resource type - Journals
eISSN - 2598-9707
pISSN - 2087-0868
DOI - 10.51903/jtikp.v11i2.208
Subject(s) - tourism , obstacle , research method , tourist attraction , sociology , geography , business , archaeology , business administration
This research is conducted to analyze how the Famtrip strategy is done, the result, and the obstacle. Themethod used in this research is descriptive qualitative using the Nine Steps of Public Relations by RonaldD. Smith to analys the strategy, interview and data research to analys the result and the obstacle. Theresult of this research explains that Famtrip has been done well but in the other hand has not givesignificant result to the increasing number of foreign tourists visiting Jakarta Textile Museum.Keywords: Tourism, Familiarization Trip, Museum Tekstil Jakarta, Strategy.