
PERCEIVED QUALITY AND CUSTOMER SATISFACTION: A QUALITATIVE RESEARCH IN THE BUSINESS CONTEXT OF VERY LOW INCOME COUNTRIES
Author(s) -
Théophile Bindeouè Nassè
Publication year - 2022
Publication title -
international journal of management and entrepreneurship research
Language(s) - English
Resource type - Journals
eISSN - 2664-3596
pISSN - 2664-3588
DOI - 10.51594/ijmer.v4i10.383
Subject(s) - customer satisfaction , business , marketing , service quality , context (archaeology) , quality (philosophy) , customer retention , product (mathematics) , qualitative research , customer advocacy , service (business) , sociology , geography , mathematics , social science , philosophy , geometry , archaeology , epistemology