Open AccessBook Review: Leandro Herrero, (2008). Viral change: The alternative to slow, painful and unsuccessful management of change in organisations (2nd ed.)
Author(s) -
Rodney Gray
Publication year - 2010
Publication title -
public communication review
Language(s) - English
Resource type - Journals
ISSN - 1837-0667
DOI - 10.5130/pcr.v1i2.1870
Subject(s) - change management (itsm) , history , operations management , engineering , lean manufacturing
Rodney Gray's Book Review of Leandro Herrero, (2008). Viral change: The alternative to slow, painful and unsuccessful management of change in organisations (2nd ed.).