Open AccessOn an Attempt to Formulate an Optimization Model for Maximizing the Radio Media Advertising Reach in Indian Scenario
Author(s) -
C. Prem Sankar,
S. Ivvan Valdez,
Remica Aggarwal
Publication year - 2020
Publication title -
international journal of computer applications
Language(s) - English
Resource type - Journals
ISSN - 0975-8887
DOI - 10.5120/ijca2020920203
Subject(s) - computer science , telecommunications , operations research , mathematical optimization , mathematics
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