Open AccessElectronic Customer Relationship Management (E-CRM) Application as Efforts to Increase Customer Retention of Micro Small and Medium Enterprises (MSMEs) in Banten Indonesia
Author(s) -
Vidila Rosalina,
Hamdino Hamdan,
Agung Triayudi
Publication year - 2019
Publication title -
international journal of computer applications
Language(s) - English
Resource type - Journals
ISSN - 0975-8887
DOI - 10.5120/ijca2019918310
Subject(s) - small and medium sized enterprises , computer science , customer relationship management , business , knowledge management , marketing , finance