Open Access<b>Branding sensorial: a relação marca x consumidor criada pela ambientação das lojas</b> - DOI: 10.5102/uc.v8i2.1443
Author(s) -
Morgana Gonçalves Ramos
Publication year - 2012
Publication title -
universitas arquitetura e comunicação social
Language(s) - Portuguese
Resource type - Journals
eISSN - 2179-488X
pISSN - 2175-7461
DOI - 10.5102/uc.v8i2.1333
Subject(s) - humanities , advertising , art , political science , business
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