Open AccessChina Competence in Europe: Why It Matters and How to Achieve It
Author(s) -
Christian Alexander Gebhard
Publication year - 2021
Language(s) - English
Resource type - Conference proceedings
DOI - 10.4995/bmt2021.2021.13613
Subject(s) - china , competence (human resources) , political science , geography , public relations , management , economics , law
The MERICS Institute thoroughly depicted the state of the art of China competences in Germany at the beginning of 2018. The report explained why it was important to strengthen these competences and made detailed suggestions on how to do so. This article takes a look at developments regarding these competences in Germany and Spain and sheds light on the current image of China among mainly small and medium-sized enterprises in Franconia, Northern Bavaria, by means of surveys and interviews. Suggestions are made on how to improve language skills.