Opportunities of MICE Tourism in India | Zendy

Ms. P. Ramya | Zendy; M. Durga | Zendy; Ms. C. Jeyalakshmi | Zendy; Ms. S. Petchiammal | Zendy

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Opportunities of MICE Tourism in India

Author(s) -

Ms. P. Ramya,

M. Durga,

Ms. C. Jeyalakshmi,

Ms. S. Petchiammal

Publication year - 2021

Publication title -

international journal of advanced research in science communication and technology

Language(s) - English

Resource type - Journals

ISSN - 2581-9429

DOI - 10.48175/ijarsct-2135

Subject(s) - tourism , exhibition , incentive , work (physics) , business tourism , tourism geography , business , marketing , economic geography , geography , economics , engineering , market economy , mechanical engineering , archaeology

Tourism is the movement of people away from their normal place of residents for leisure, work, or business not more than one year or not less than one day .MICE- is one of the recent trend in the International tourism market. MICE mean meetings, incentives, conferences, convents, events, and exhibitions. This study is based on secondary data. And it revealed that itis a rapid growing trend in tourism. But good awareness and development of tourism infrastructure is necessary for the growth of MICE.

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