Open AccessLanguage Dynamism: A Cross-Cultural Analysis of Indonesian Political Leader Speech During Covid-19 Pandemic
Author(s) -
Slara Ayu Wulandari,
Yoga Prihatin,
Masfuad Edi Santoso
Publication year - 2021
Publication title -
south asian journal of social sciences and humanities
Language(s) - English
Resource type - Journals
ISSN - 2582-7065
DOI - 10.48165/sajssh.2021.2503
Subject(s) - style (visual arts) , indonesian , linguistics , dynamism , rhetoric , perspective (graphical) , phrase , politics , sentence , cross cultural communication , sociology , meaning (existential) , indirect speech , psychology , political science , computer science , history , communication , artificial intelligence , law , philosophy , physics , archaeology , quantum mechanics , psychotherapist
Politicians achieve success thanks to the excellent use of rhetoric they use to convince audiences of the validity of their views, the use of elegant and persuasive language that is conveyed smoothly and carefully (Jones and Peccei (2004) as cited in Bayram (2010)). This research aims to find out how the speech strategy and communication style used by President Joko Widodo in his speech. And how it was when looking from cross-cultural perspective. The research started by Categorizing each phrase, sentence and sentences. Then analyzing the speaking strategy and style of communication used by President Joko Widodo by paying attention to every phrase, sentence, and sentences. Last, explaining from cross-cultural perspective. The result of this research shows that President Joko Widodo dominantly used argumentative strategy in both speeches. And for communication style analysis, it is found that President Jokowi used four different styles.