Open AccessEFFECTIVE BRAND MARKETING DURING COVID-19
Publication year - 2020
Publication title -
international journal for innovative engineering and management research
Language(s) - English
Resource type - Journals
ISSN - 2456-5083
DOI - 10.48047/ijiemr/v09/i12/90
Subject(s) - covid-19 , advertising , pandemic , cruise , business , online advertising , marketing , the internet , engineering , computer science , world wide web , medicine , disease , pathology , virology , outbreak , infectious disease (medical specialty) , biology , aerospace engineering
Since the COVID-19 pandemic has assaulted the world, it has gotten hard formarketers to cruise through. Numerous gatherings, occasions, and item dispatches are hung inthe mid because of the worldwide emergency and lockdown. In any case, since advertising isthe wizardry wand for some organizations, it is demonstrating its marvels through onlinestages. By solidly depending via web-based media stages and online entrances, the advertisersare creating lobbies for prevailing in their undertakings. There are different reasons whymarketers embrace new showcasing patterns.