PENGARUH SHOPPING LIFESTYLE, VISUAL MERCHANDISHING, PROMOSI PENJUALAN ONLINE, DAN HEDONIC SHOPPING MOTIVIES TERHADAP ONLINE IMPULSE BUYING | Zendy

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PENGARUH SHOPPING LIFESTYLE, VISUAL MERCHANDISHING, PROMOSI PENJUALAN ONLINE, DAN HEDONIC SHOPPING MOTIVIES TERHADAP ONLINE IMPULSE BUYING

Author(s) -

Prili Handayani,

Syaiko Rosyidi

Publication year - 2022

Publication title -

bbm (buletin bisnis and manajemen)

Language(s) - Uncategorized

Resource type - Journals

eISSN - 2656-6028

pISSN - 2442-885X

DOI - 10.47686/bbm.v8i2.508

Subject(s) - advertising , group buying , impulse (physics) , business , nonprobability sampling , business administration , psychology , sociology , population , demography , physics , quantum mechanics

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