Open AccessThe Influence of Marketing Strategy and Lifestyle on the Purchase Decision of Mitsubishi Xpander at PT. Dipo Internasional Pahala Otomotif
Author(s) -
Sri Rezeki,
Ihdina Gustina
Publication year - 2021
Publication title -
jurnal manajemen bisnis eka prasetya/jurnal manajemen bisnis eka prasetya
Language(s) - English
Resource type - Journals
eISSN - 2716-3393
pISSN - 2477-6718
DOI - 10.47663/jmbep.v7i2.194
Subject(s) - purchasing , business , marketing , population , advertising , business administration , sociology , demography