Open AccessThe Effects of Social Media on Reading Habits
Author(s) -
Muhammad Rafiq,
Andleeb Asim,
Muhammad Yasir Khan,
Muhammad Arif
Publication year - 2019
Publication title -
pakistan journal of information management and libraries
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.184
H-Index - 7
ISSN - 2409-7462
DOI - 10.47657/2019211248
Subject(s) - cronbach's alpha , social media , reading (process) , psychology , distraction , descriptive statistics , data collection , test (biology) , sample (material) , reliability (semiconductor) , social psychology , developmental psychology , sociology , computer science , social science , statistics , political science , mathematics , psychometrics , law , chemistry , world wide web , biology , paleontology , power (physics) , chromatography , quantum mechanics , physics , neuroscience
The study aimed to conduct a quantitative inquiry to understand the effects of social media on the reading habits of the students. The study explored the social media usage patterns and statistically analyzed the effects of social media on reading habits by applying descriptive and inferential statistics. A structured questionnaire was developed by analyzing the related literature and reliability test (Cronbach alpha) testifies that data collection instrument was stable enough to measure the phenomenon. Data collected from a sample of 430 students. The findings of the study revealed the positive effects of social media on reading habits. However, distraction during the time of the study noted as the adverse effect. There was a significant difference of opinion among males and females opinion in terms of certain effects. The study mentioned that Facebook, Whatsapp, Google+ and YouTube were used daily by students. Most of the students were using social media through cell phone. The study has theoretical implications for researchers and practical implications for academia, teachers, policy institutions, and higher education institutions.