
Analysis of hotel business development in the Republic of Kazakhstan
Author(s) -
A. M. DAULETOVA,
М.Ж. Турсумбаева
Publication year - 2020
Publication title -
vestnik nacionalʹnoj inženernoj akademii respubliki kazahstan
Language(s) - English
Resource type - Journals
eISSN - 2709-4707
pISSN - 2709-4693
DOI - 10.47533/2020.1606-146x.53
Subject(s) - swot analysis , business , tourism , hospitality , strengths and weaknesses , hospitality industry , business development , hotel industry , human resources , marketing , business environment , business operations , business administration , management , geography , economics , philosophy , archaeology , epistemology
The article analyzes the activities of the hotel business in Kazakhstan. The analysis of existing problems in the hotel business and identified possible solutions. The tendencies of development of hotel business of the Republic of Kazakhstan are also considered. A SWOT analysis of the hotel services market has been compiled, identifying its strengths and weaknesses, as well as opportunities and threats. It should be noted that the state of the hotel business is one of the main factors hindering the development of the tourism industry, the human factor in the hospitality industry plays a leading role and is an important resource of the enterprise.