Open AccessPengaruh Celebrity Endorse (Attractiveness, Trustworthiness, dan Expertise) terhadap Minat Beli pada Brand Erigo di Kota Surabaya
Author(s) -
Muhammad Nur Fuady Mahardika,
Siti Ning Farida
Publication year - 2022
Publication title -
religion, education, and social laa roiba journal/reslaj
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2716-4691
pISSN - 2656-274X
DOI - 10.47467/reslaj.v5i2.1512
Subject(s) - attractiveness , nonprobability sampling , trustworthiness , advertising , psychology , social psychology , business , sociology , population , demography , psychoanalysis