Open AccessPERAN ADVERTISING STRATEGY, BRAND IMAGE, DAN DIFFERENTIATION TERHADAP KEPUTUSAN MAHASISWA MEMILIH PERGURUAN TINGGI SWASTA DI KOTA MAKASSAR
Author(s) -
Nasyirah Nurdin,
Mujahid Mujahid,
Sri Adrianti Muin
Publication year - 2020
Publication title -
jurnal manajemen dan organisasi review
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2716-148X
pISSN - 2657-0130
DOI - 10.47354/mjo.v2i1.176
Subject(s) - humanities , brand image , mathematics , advertising , business , art