Open AccessPERCEIVED ACADEMIC SERVICE QUALITY AND BEHAVIORAL INTENTIONS: THE INTERVENING ROLES OF BRAND IMAGE AND PERFORMANCE
Publication year - 2022
Publication title -
journal of applied structural equation modelling (online)
Language(s) - English
Resource type - Journals
ISSN - 2590-4221
DOI - 10.47263/jasem.6(2)01
Subject(s) - psychology , service quality , brand image , quality (philosophy) , service (business) , advertising , business , applied psychology , marketing , philosophy , epistemology