Open AccessThe Relationship Between Business Strategy and Customer Satisfaction: A study of South African business performance
Author(s) -
Yolanda Jordaan,
Jacobus Johannes Badenhorst
Publication year - 2022
Publication title -
journal of business and management review
Language(s) - English
Resource type - Journals
ISSN - 2723-1097
DOI - 10.47153/jbmr39.3892022
Subject(s) - customer satisfaction , business , marketing , customer to customer , competitor analysis , customer advocacy , customer retention , customer intelligence , service quality , service (business)