Open AccessSaudi University Girl's use of Social Networking "WhatsApp" and its effect on Gratification
Author(s) -
Aliaa Abdel Fattah Ramadan
Publication year - 2020
Publication title -
le international journal of media and mass communication
Language(s) - English
Resource type - Journals
eISSN - 2535-9797
pISSN - 2536-0035
DOI - 10.46988/ijmmc.02.02.2020.007
Subject(s) - gratification , girl , delay of gratification , tracking (education) , psychology , sample (material) , social network (sociolinguistics) , social media , computer science , developmental psychology , social psychology , world wide web , pedagogy , chemistry , chromatography
WhatsApp as a social network application is widely used worldwide due to Wi-Fi connections on mobile phones. This current study aims at tracking the reasons and motivation of its use among Saudi University girls (200 students) via designing a questionnaire. The students ‘responses were coded, and SPSS programs were used to analyze the responses of the sample. The results represent the frequency of the reasons behind using WhatsApp.Keywords: Social Network – WhatsApp – Gratification.