Open AccessUSE OF THE KANO MODEL AND CONJOINT ANALYSIS TO EVALUATE ATTRIBUTES AFFECTING RESTAURATEUR PREFERENCES FOR FRESH PORK PRODUCTS
Author(s) -
Nilamon Mahatthanachosit,
R. CHOMPU-INWAI
Publication year - 2022
Publication title -
journal of sustainability science and management/journal of sustainability science and management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.175
H-Index - 14
eISSN - 2672-7226
pISSN - 1823-8556
DOI - 10.46754/jssm.2022.4.010
Subject(s) - conjoint analysis , kano model , food science , business , statistics , agricultural science , mathematics , preference , marketing , environmental science , chemistry , service quality , service (business)