
Feeling Fit and Looking Good: The Impact of Materialism, Peer Approval and Sex Appeal on Youth Consumer Perceptions towards Fitness Studio Advertising
Author(s) -
Stephen T. F. Poon
Publication year - 2022
Publication title -
religación
Language(s) - English
Resource type - Journals
ISSN - 2477-9083
DOI - 10.46652/rgn.v7i32.921
Subject(s) - materialism , advertising , appeal , perception , appeal to emotion , consumption (sociology) , psychology , feeling , social psychology , marketing , sociology , business , political science , social science , philosophy , epistemology , neuroscience , law