Open AccessCONCEPTUALIZATION OF THE CORPORATE IDENTITY, IMAGE, AND REPUTATIONAL STUDIES
Author(s) -
Oleksandr Vostriakov,
Galyna Volokhova
Publication year - 2021
Publication title -
european journal of economics and management
Language(s) - English
Resource type - Journals
eISSN - 2533-4808
pISSN - 2533-4794
DOI - 10.46340/eujem.2021.7.1.15
Subject(s) - conceptualization , reputation , corporate identity , identity (music) , field (mathematics) , corporate branding , marketing , corporate communication , order (exchange) , competitive advantage , perception , set (abstract data type) , business , knowledge management , sociology , public relations , stakeholder , computer science , epistemology , political science , social science , artificial intelligence , philosophy , physics , mathematics , brand management , finance , acoustics , pure mathematics , programming language
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