Open AccessMSMEs Marketplace Application Design "NUTREAZY": Food Delivery Service Based on Nutrition Optimization
Author(s) -
Moch Panji Agung Saputra,
Muhammad Herlambang Prakasa Yudha,
Faizal FaMusthofa,
Ahmad Ihsan Fathurrizki
Publication year - 2021
Publication title -
international journal of research in community service
Language(s) - English
Resource type - Journals
eISSN - 2746-3273
pISSN - 2746-3281
DOI - 10.46336/ijrcs.v2i2.210
Subject(s) - business , marketing , service (business) , value (mathematics) , service delivery framework , quality (philosophy) , food delivery , consumer demand , advertising , computer science , economics , market economy , philosophy , epistemology , machine learning
NUTREAZY is a marketplace application that provides food delivery service with complete nutritional information. This application can provide food menu recommendations based on optimization of nutritional fulfillment at the most optimal price. This marketplace application was created to provide solutions to the problems of food needs and intake in today's millennial era. Millennials tend to want food that is practical, easy to get, but at an affordable price. These habits make the millennial society's eating patterns become instantaneous. In addition, the role of the NUTREAZY application innovation is to increase the branding of quality MSME products and attract consumer buying interest. Delivery services can add value to the services of MSMEs while at the same time responding to the wishes of the millennial community with digital services that are easily available.