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POPULAR CULTURE AND CONSUMPTION CULTURE EFFECT IN ADVERGAME
Author(s) -
İpek Sucu
Publication year - 2020
Publication title -
journal of business in the digital age
Language(s) - English
Resource type - Journals
ISSN - 2651-4737
DOI - 10.46238/jobda.679235
Subject(s) - advertising , popularity , promotion (chess) , consumption (sociology) , product (mathematics) , business , value (mathematics) , perception , service (business) , marketing , advertising campaign , native advertising , online advertising , political science , sociology , the internet , computer science , politics , psychology , social science , geometry , mathematics , machine learning , neuroscience , law , world wide web

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