Open AccessOuverture de ‘IR 4.0, Network Economies & Stakeholder Engagement’
Author(s) -
Silvio M. Brondoni,
Paolo Boccardelli
Publication year - 2019
Publication title -
symphonya
Language(s) - English
Resource type - Journals
eISSN - 1593-0319
pISSN - 1593-0300
DOI - 10.4468/2019.2.01ouverture
Subject(s) - profitability index , business , context (archaeology) , capitalism , value (mathematics) , stakeholder , politics , multinational corporation , stakeholder engagement , industrial organization , economic system , public relations , economics , political science , paleontology , finance , machine learning , computer science , law , biology
Global corporations operate today in conditions of highly competitive tension in a context subject to political, social and technological instability. In recent years, the Greek economic crisis of 2009 showed the new basic drivers of global capitalism (Health; Energy; Food; Communication). In global network organisation, the importance of ‘corporate network value’ emerges, and intangible corporate assets (identity, culture, information system) acquire huge importance. The advent of new technologies and the growth of AI offer significant opportunities for creating value not only at business scale but also at societal level. For the future growth of global corporations, the challenge is to conciliate the profitability imperative with a business model compatible with the objective of a sustainable development and in a logic of stakeholders’ engagement.